Vocaloid/anime/manga character Hatsune Miku gets fashion collab with Natalie Store: T-shirts, sweatshirts and more

Key visual for the Hatsune Miku "Sound Delivery" inspired merch.
Key visual for the Hatsune Miku “Sound Delivery” inspired merch. Pic credit: @natalie.mu

The Natalie Store has started accepting pre-orders for the first official Hatsune Miku original goods.

The title for these Hatsune Miku inspired goods is “SOUND DELIVERY” and its concept is that Miku is part of a delivery service that delivers scrumptious sounds and ear-candy to her adoring fans.

Models sporting the new Hatsune Miku inspired merch.
Models sporting the new Hatsune Miku inspired merch. Pic credit: @natalie.mu

The delivery uniforms worn by Miku and her coworkers has inspired 8 items, such as: T-shirts, coach jackets, café-like soda glasses and plates. Manga artist and illustrator LEZ [A-7] created the key visuals and logo for the collection.

Pre-orders for each item are being accepted until July 13, and will be shipped sequentially from early August.

Models sporting the new Hatsune Miku inspired merch.
Models sporting the new Hatsune Miku inspired merch. Pic credit: @natalie.mu

If you order a T-shirt it will be delivered in a box that resembles a pizza box! You can place your orders at the official Natalie Store here.

Who is Hatsune Miku?

Hatsune Miku (first name Miku, lastname Hatsune) and officially code-named CV01 is a Vocaloid software voicebank developed by Crypton Future Media and its official moe anthropomorphism – a 16-year-old girl with long, blue pigtails dressed in a cyberpunk outfit. Miku has been marketed as a “virtual idol” and has performed live at concerts onstage as an animated projection (rear-cast projection on a specially coated glass screen).

Miku’s voice was modeled from Japanese voice actress Saki Fujita. Yamaha Corporation’s synthesizing singing technologies: Vocaloid 2, Vocaloid 3 and Vocaloid 4 are able to bring Miku’s voice to life, along with Crypton Future Media’s Piapro Studio – a standalone singing synthesizer editor.

Miku’s name comes from merging the Japanese words for first (hatsu), sound (ne) and future (miku). Altogether, her name means, “the first sound of the future”. Her nickname CV01 comes from the fact that she was first of Crypton’s “Character Vocal Series”. Miku is usually depicted with a “01” on her left shoulder in official artwork.

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Model sporting a Hatsune Miku inspired jacket.
Model sporting a Hatsune Miku inspired jacket. Pic credit: @natalie.mu

Where can I listen to Miku’s music or watch her in anime?

Kei Garo wrote and illustrated a manga titled Maker Hikoshiki Hatsune Mix, which stars Miku as the story’s main protagonist. The manga depicts various outlandish stories where Miku is sometimes involved in futuristic battles and also casual, slice-of-life stories.

Due to Miku’s popularity she has also made random appearances in anime. During an episode of Zoku Sayonara, Zetsubou Sensei, Miku is seen auditioning for the voice of Meru Otonashi (Vocaloids Kagamine Rin and Len are referenced in the same episode).

Model wearing a Hatsune Miku inspired sweatshirt.
Model wearing a Hatsune Miku inspired sweatshirt. Pic credit: @natalie.mu

The ending theme for the anime series Akikan! (episode 12) features Miku’s distinctive voice. The ending theme for the anime Yamishibai: Japanese Ghost Stories titled “Kaikai Emaki” is sung by Miku.

Other cute cameos include: Kagami Hiiragi in the anime Lucky Star OVA gets magically transformed so that she’s wearing Miku cosplay, a character in the anime Kampfer sports Miku’s clothes in episode 7, in Chrome Shelled Regios she appears on a plasma screen as an endorser, in episode 11 of Baka and Test she makes a cameo appearing as a member of Class b, in episode 12 of Maria Holic she appears when the class is told they have a swim meet, in episode 1 of Himoto! Umaru-chan Miku appears when a character imagines what they wish they could buy, a parody of Miku is seen in the anime Gintama in episode 237. In the anime Shinkansen Henkai Robo Shinkalion the Animation Miku has appeared as a recurring character. 

A spread of the Hatsune Miku inspired merch.
A spread of the Hatsune Miku inspired merch. Pic credit: @natalie.mu

The anime character Black Rock Shooter, who has her own anime series, has a promotional video with Miku singing the song titled “Black Rock Shooter”, which became extremely popular. The character Black Rock Shooter resembles Miku, but other than the song has no relation. The music video came be watched here:

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Official music video of the song Black Rock Shooter sung by Hatsune Miku.

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